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Writer's pictureRose mary

Colour psychology

Why Colour Affects Emotion?



There are a number of elements that can influence the way a person feels when exposed to a certain colour. One important factor is the personal association with colour. However, because of universal human experiences, it’s possible to predict how the majority of people will respond to a given colour. For examples, green is often associated with nature and growth because most people have witnessed plants growing.


Why Green?


Green symbolizes ideas such as:


Health

Compassion

Favour

Ambition

Passivity



Green is located between yellow and blue on the visible light spectrum and represents balance. It is the colour of springtime and is commonly associated with growth, life, fertility, and nature. Green represents safety and is linked to prosperity, wealth, good fortune, and finances. It is considered a relaxing, soothing colour that is thought to have a calming effect and to relieve stress. Negative associations with green include greed, jealousy, apathy, and lethargy.



Green can represent new beginnings and growth, as well as nature. It has some of the energizing properties of yellow, while also carrying over some of blue’s calming effects. Green is associated with affluence, money, and stability, particularly in darker shades.





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